Vario Norm jewellery trays with rings, white and wood-look frames, and different interior colours

New Vario Norm

Jewellery display trays with clean lines

Your jewellery deserves a presentation that reflects your shop. The new generation of Vario Norm combines frames with square corners, new lacquer finishes and independently selectable interior colours. Coordinate your jewellery display trays with your shop interior, window displays and brand identity.

 

Choose a subtle tone-on-tone arrangement or create a deliberate colour contrast. Frame finishes and interiors can be combined independently, with matt or high-gloss lacquer, wood-look finishes and fabric coverings available. This gives your jewellery a considered setting and creates a consistent presentation, from the first glance into your window to a personal consultation at the counter.

 

Practical handling matters just as much in a busy jewellery shop. The precise stacking rim allows the trays to nest securely, helping you organise daily display setup, packing away and storage. Discover Vario Norm: individual design combined with thoughtful organisation for jewellers.

What is new in the Vario Norm range?

The new jewellery display trays feature square corners instead of rounded edges. The distinctive frame can now be lacquered in your chosen colour, with a refined matt or high-gloss finish. Wood-look finishes and fabric coverings extend the choice. Independently selectable interior colours and a precise stacking rim complete the new generation, designed for everyday use in jewellery retail.

Stacked white Vario Norm jewellery trays beside a wood-look tray on a light grey background
Jeweller advising two customers at a counter with Vario Norm jewellery display trays

Clean-lined jewellery trays for contemporary shop interiors

The new Vario Norm generation brings clean lines and angular frames to contemporary window displays and retail spaces, keeping the focus on your jewellery. As a jeweller, you can coordinate your presentation trays with your interior and carry the design language of your shop through to the smallest detail. A consistent colour scheme visually connects separate display areas, while carefully chosen contrasts can draw attention to selected pieces. Your jewellery presentation becomes an integral part of your shop’s identity, supporting a coherent experience from the window to the consultation counter.

Combine frame finishes and interior colours

Lacquered frames in your chosen colour
The distinctive tray frame can now be lacquered in your preferred shade. Choose a refined matt finish for a subtle, low-reflection appearance or high gloss for a polished look.

 

Wood-look finishes or fabric coverings
The wood-look option remains available to complement different shop interiors. Alternatively, the presentation trays can be fully covered in fabric, with a choice of colours.

 

Choose interior colours independently
Select the colour of the interior separately from the frame. Coordinate the outside and inside of your jewellery trays with your collection, window display and brand identity.

Stackable jewellery trays for everyday retail use

From setting up in the morning to packing away in the evening, jewellery trays are moved and rearranged throughout the day. The precise stacking rim allows Vario Norm trays to nest securely, making it easier to stack them neatly when preparing displays, clearing counters or storing jewellery in the safe. You can bring the trays together in orderly stacks instead of placing each one side by side. This is particularly useful when managing several display areas and preparing different collections for customer consultations. The new generation combines an individual appearance with a practical detail that supports the recurring routines of a jewellery shop.

Tailor Vario Norm to your jewellery presentation

Would you like to coordinate frame finishes, coverings and interior colours with your jewellery displays? Together, we can find the right combination from the new Vario Norm generation for your shop windows and retail space. Contact us for personal advice on your presentation trays.