To be successful in a competitive environment, it is important to stand out from other products at the Point of Sale. With trade fair stands, shop installations or a shop-in-shop concept, one's own products successful stand out from the competition and support the brand image. Thanks to many years of experience and know-how in the area of product presentation, Kling develops and creates a complete shop design for you, from a small stand to large presentation areas.
Are you planning to use new shop-in-shop systems at the point of sale?
Then we look forward to your inquiry!
Shop in Shop
Shop in Shop Systems: Flexible shop design at the point of sale
Shop in shop systems - modular components
Shop in shop concepts consist of individual and freely combinable presentation areas. This includes, for example, showcases, counter displays, floor displays, shelves and goods carrier systems. Further components of a shop-in-shop system can be digital signage steles with special software and multi-touch display or a secondary placement of individual components of the concept.
A well thought-out shop-in-shop system impresses with the maximum possible combination of the individual components, which in the best case can be replaced with new components. A shop in shop concept offers numerous possibilities to optimally present products or entire product groups.
Shop in shop - eye catchers at the point of sale
A good shop-in-shop system distinguishes itself by having individual products or product groups being effectively staged or highlighted. These products are presented in a demarcated area for a specific target group in a marked-off area and presented in a separate theme world via the shop-in-shop system. Shop-in-shop-concepts in department stores are often found in the fashion department or in the watch and jewellery department. The sales area consists of small, marked-off areas in which certain brands or products are presented in the style of a boutique.
Such shop-in-shop concepts are often operated under the control of management of the corresponding manufacturer. The recognition value of a brand is the focus of every shop-in-shop system and the brand image is already communicated through the appearance of the system. This sales promotion instrument belongs to a successful product presentation as much as the numerous other products from Kling.
Shop in Shop systems - choice of materials
A shop in shop system can consist of different materials. The choice depends of course on the product. If, for example, building materials are to be sold, robust and resistant materials such as wood or aluminum are suitable. Modern materials such as acrylic or glass are suitable for the presentation of smartphones.
The most important factors for the choice of material are weight, value and corporate design of the product. Our competent and experienced team knows the requirements for a shop-in-shop concept and supports you in choosing the right material - talk to us!
Plan your next shop-in-shop system together with Kling - for decades, Kling has been a competent partner both in the development and implementation of shop-in-shop solutions and other aids for product presentation.
Do you have any questions about our products and services? Then give us a call or contact us by email - a member of our service team will get in touch with you as soon as possible!
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Do you want to develop a new brand appearance?
We would be happy to support you in implementing your individual merchandise presentation.
+49 (0) 7231 4888-0Do you have any questions about our products and services?
Then give us a call or contact us by email. A member of our service team will contact you as soon as possible.
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