The optimal presentation of products can give you the decisive competitive advantage over your competitors. This is the core business of Kling GmbH. What once began with the jewelry and watch industry has now developed into a cross-sector company that is considered the top dog in the market when it comes to optimal product presentation at the point of sale. Above all, we provide assistance with product presentations in sales rooms, showrooms and at trade fairs.
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Product Presentation
Over 90 years of experience with product presentations at the point of sale
Product presentation example displays
Sales displays offer an ideal opportunity to present your products perfectly at the POS and ultimately ensure a successful product presentation with more sales. If you decide to use displays for your product presentation, the first thing to do here is to find out the right type of display for your products - for example floor or counter displays. Of course, this depends on several factors, such as the nature of the products and the goal you want to achieve with your product presentation.
Once the display type has been determined, the details can now be dealt with. Which materials or material combinations should be used to present the products perfectly? Should the display appear subtle in terms of color and should the focus be on the brand, or should the display itself be noticed by the choice of color alone? We have been dealing with all these questions about optimal product presentation for many decades - you too can benefit from our know-how!
Product presentation example showcases and shop-in-shop systems
Another way to present products in the best possible way is to use showcases and shop-in-shop solutions. On the one hand, it is important that the products themselves can be optimally presented during product presentation. On the other hand, the aim of the product presentation can also be to protect the product from theft or misuse. Showcases are particularly suitable for this. The glazing gives you a view of the products from every side. By attaching security locks, theft and unauthorized use can be prevented relatively easily. Product presentations in which glass showcases or complete shop systems are used, all in all, are simply more appealing.
Showcases and sales counters can be easily integrated into an entire shop concept. Often, in combination with various displays or other sales aids, a coherent overall solution is created. Thanks to the use of a successful and professional product presentation, you will generate more sales and thus gain a competitive advantage.
More product presentations examples
In addition to product displays, showcases and shop-in-shop concepts, we also offer other options for product presentations. In this way, logo and brand exhibitors can transfer the brand image at the point of sale. More sales can also be achieved with the help of sophisticated product packaging and special packaging solutions. The use of special presentation cases is recommended, especially in sales or in the field service, which enables a mobile product presentation, so to speak.
There are also industry-specific options for product presentation. In the jewelry area, for example, chains are presented on busts, which in turn can be branded with the company's VI. In the field of optics, glasses and prescription lenses are often presented with the help of optician and demo tools and functionalities are explained at the same time.
Product presentation at trade fairs
At trade fairs in particular, it is important to stand out from the competition and focus the visitors on your own products and services. This can only be done with the help of a round product presentation or with an overall concept for trade fair activities. At trade fairs as well as in sales rooms and showrooms, various options for product presentation are usually combined with one another and developed into a holistic shop concept.
Of course, especially at trade fairs, showcases and displays have an outstanding position in product presentation, which are often combined into an overall concept. At trade fairs, rollable cases can also be used to convey the company's advertising message or to present its products.
Kling GmbH has always supported strong companies and strong brands in the implementation of their product presentations at trade fairs. You too can benefit from our know-how!
We are your competent partner in the development and implementation of individual product presentations. Do you have any questions about our products and services? Then give us a call or contact us by email - a member of our service team will get in touch with you as soon as possible!
Do you want to develop a new brand appearance?
We would be happy to support you in implementing your individual merchandise presentation.
Do you have any questions about our products and services?
Then give us a call or contact us by email. A member of our service team will contact you as soon as possible.
We are available at any time.
Catalogs and brochures for download
In our media area you will find the latest catalogs, brochures, flyers and videos. Here you get a detailed insight into the diversity of our product portfolio and can also see successfully completed customer projects and references.